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Analyst – Digital Analytics

About Xerago​

Xerago is a global AI-driven digital enterprise that gets inside enterprise systems and makes them run the way they were designed to. For over two decades, Xerago has helped large and mid-market organizations across the world solve complex digital challenges, deliver measurable outcomes, and create sustained impact. We have been delivering Digital Impact to enterprises for over 20 years. Now with AI, we deliver Digital Independence as well.

Xerago solves operational problems through AI-native intelligence across Customer Experience, Data Analytics, MarTech, Cloud, AI, Customer Engagement and Retention, Digital Analytics, Digital Commerce, and Campaign Management — automating workflows and integrating everything into one operating layer teams can control.

50+ Global Clients. 25 Countries. 5 Continents. 100k+ Campaigns. 1B+ Customers Reached.

  • Job Location: Chennai | Onsite
  • Job Title: Analyst – Digital Analytics
  • Role: Data & Reporting Analyst
  • Department: Digital Analytics
  • Years of Experience: 4+ Years

Job Description​

As a Data & Reporting Analyst at Xerago, you will be responsible for connecting, interpreting, and communicating data across multiple systems to drive informed business decisions. You will build and maintain BI dashboards, develop performance reports, and work closely with stakeholders to translate complex data into clear, actionable insights. This role demands strong analytical thinking, hands-on technical ability, and a sharp eye for data accuracy and storytelling.

What You'll Be Responsible For​

  • Connect, extract, and consolidate data from multiple systems and sources
  • Write SQL queries to retrieve, join, and analyze datasets
  • Build and maintain interactive BI dashboards using Power BI, Tableau, or equivalent tools
  • Develop daily, weekly, and monthly performance reports for business stakeholders
  • Validate data accuracy and troubleshoot discrepancies across systems
  • Perform ad-hoc analysis based on stakeholder requirements
  • Identify trends, performance gaps, and improvement opportunities from data
  • Prepare presentation decks and communicate insights clearly to business teams
  • Work closely with stakeholders to understand and translate reporting requirements
  • Document report logic, KPI definitions, and data sources
  • Support business decision-making through data-driven insights

Mandatory Skills​

  • Strong hands-on experience in BI dashboard development — Power BI, Tableau, or equivalent
  • Good working knowledge of SQL — joins, aggregations, subqueries, and data validation
  • Ability to connect and combine multiple data sources including databases, Excel, APIs, and CRM systems
  • Clear understanding of data structures and data relationships
  • Logical thinking to interpret data and identify trends and patterns
  • Ability to validate and reconcile data across systems
  • Strong verbal and written communication skills
  • Solid presentation preparation skills using PowerPoint or equivalent stakeholder reporting formats
  • Ability to understand business requirements and convert them into reports

Desired Skills​

  • Experience with data cleaning and transformation
  • Awareness of data modeling concepts — fact tables, dimensions, and KPIs
  • Exposure to ETL or data extraction processes
  • Exposure to Adobe Experience Platform (AEP) or Customer Data Platforms (CDP) preferred
  • Understanding of customer data, identity stitching, audience segmentation, or profile-based datasets is an added advantage
  • Advanced Excel knowledge — lookup functions and pivot tables
  • Experience creating automated reports
  • Understanding of business performance metrics across sales, operations, marketing, and service
  • Experience working with large datasets
  • Basic understanding of APIs or CRM data extraction

Attributes We Value​

  • Strong analytical and logical thinking ability
  • Attention to detail and commitment to data accuracy
  • Ability to translate numbers into meaningful business insights
  • Good communication and data storytelling skills
  • Proactive problem-solver who can manage multiple requests and deadlines
  • Team-oriented mindset with strong ownership and accountability in reporting